Localytics Attribution enables you to determine how you acquired your app's new users. It is most useful to customers who run paid user acquisition campaigns although you can also measure users acquired through non-paid channels.
Localytics partners with many major ad networks to track your paid user efforts and help you and your user acquisition partners optimize your ad spend. Localytics is a Facebook Marketing Partner and a Twitter Mobile App Conversion Tracking Partner, which means that you can measure the impact of your app-install campaigns on these platforms. The Localytics Attribution service can also enable you to track the users you acquire from non-partnered ad networks or from some organic channels.
Localytics also maintains an Attribution API to enables customers who use third-party attribution services to easily leverage other vendors to track advertising campaigns (and some types of organic user acquisition activity) and see the results in Localytics. Currently, all major mobile-focused attribution companies have built integrations with the Localytics Attribution API.